David’s hot pot
Campaign Brief：
David’s Hot Pot is the first hot pot restaurant to bring traditional hot pot to Australia. They want to use food as a bridge of communication to show Australia the unique Chinese hot pot culture.
Although David’s has done a good job in the quality and taste of food, they still need to let more local Chinese in Melbourne know about their promotions in order to expand the brand's influence. Therefore, David’s Hot Pot & LMG has launched an integrated campaign and hoped to attract more Chinese in Melbourne.
Campaign Period:
Decemeber 2021
Our Service：
Multi-channels media buying and content creation.
Campaign Result:
Total Impression/Exposure: 502k+
Total Page Views/Reads:22k+
Event Date: 03/2018 – 09/2018 No. of Tickets Sold by WeClub: 850
Event Date: 12/09/2019 No. of Attendees: 80 Prepared Period: 1 Weeks
Event Date: 10/10/2019 No. of Attendees: 25 Prepared Period: 1.5 Weeks
CMC Pictures 「Hello, Mrs. Money」
Event Date: 26/05/2019 No. of Attendees: 100 Prepared Period: 1.5 Weeks
Event Date: 01/2019 – 03/2019 No. of Tickets Sold by WeClub: 1000
Event Date: 10/2018 – 03/2019 No. of Tickets Sold by WeClub: 600
Event Date: 07/2017 - 10/2017 No. of Tickets Sold by WeClub: 260
Event Date: 03/2018 – 09/2018 No. of Tickets Sold by WeClub: 850
Event Date: 15/10/2017 No. Attendees: 100
Event Date: 03/2018 – 09/2018 No. of Tickets Sold by WeClub: 850
Event Date: 12/09/2019 No. of Attendees: 80 Prepared Period: 1 Weeks
Event Date: 10/10/2019 No. of Attendees: 25 Prepared Period: 1.5 Weeks
CMC Pictures 「Hello, Mrs. Money」
Event Date: 26/05/2019 No. of Attendees: 100 Prepared Period: 1.5 Weeks
Event Date: 01/2019 – 03/2019 No. of Tickets Sold by WeClub: 1000
Event Date: 10/2018 – 03/2019 No. of Tickets Sold by WeClub: 600
Event Date: 07/2017 - 10/2017 No. of Tickets Sold by WeClub: 260
Event Date: 03/2018 – 09/2018 No. of Tickets Sold by WeClub: 850
Event Date: 15/10/2017 No. Attendees: 100